Good Trading Co has a number of proven strategies to help businesses grow their LinkedIn Page followers. You know we love keeping LinkedIn simple and we think this tip wins the award for the most simple yet effective way to grow your page followers.

What will you need?

All you need for this strategy to work is to be a company with an existing LinkedIn Page and website. If you don’t have a company page already then follow our simple LinkedIn Page set-up instruction guide. For a full overview on LinkedIn Pages LinkedIn Help.

You will also need a reasonable knowledge of the backend of websites. If you don’t have this you will need to engage a professional. If you don’t have one, Good Trading Co recommends working with Antoni at Crescospec (tell him we sent you).

How does this simple strategy to grow LinkedIn Page followers work?

Drum roll. It really is as simple as adding a Follow button to your website. Making it easy for anyone that visits your website to easily follow your page. Growing your company Page follower base really is as easy as the click of a button!

There is no need for complicated coding as LinkedIn has already created a plug in. You can build a LinkedIn Page Follow button for your website using trusted LinkedIn developer resources.

Plugins are a quick and easy way to drop LinkedIn functionality into your website. Use the Follow Company Plugin to allow your users to easily follow your company page on LinkedIn.

To install the LinkedIn Page Follower button on your website –

1. Log into LinkedIn and go into the admin page of your Company Page. In the search bar you will see the page ID. As you can see below Good Trading Co ID is 71031416. You will need this number later.

2. Click on this link to edit the JavaScript snippet shown below will create a widget to follow the LinkedIn company page. You will need to go to the site and Replace the data-id parameter with your Company ID we just identified to update the company page followed.

3. Your website builder will copy this HTML text into the applicable page on your website, and you are ready to go. This is an example of what the button will look like.

This whole process will take around 15 mins at most. It really is simple and effective.

How is it different to my hyperlinked logo on my website?

The main difference is that with the LinkedIn Follower Button plugin, the website visitor clicks once and they automatically become a follower of the LinkedIn Page.

With a hyperlink to your company page the visitor will need to be taken to LinkedIn and then it is up to them to press follow. They may get choose not to once they are there or get distracted and forget to press it. We want to make it as simple as possible for them.

Any LinkedIn strategy we want to implement must always have the end user and ideal client in mind. Making it as simple as click of a button to automatically follow a company page on Linkedin can’t get any easier really.

So get your website updated and start increasing your LinkedIn Page followers today. You will want to follow Good Trading Co – LinkedIn Pages Specialists for all the latest tips on keeping LinkedIn simple for business to boost reputation and revenue.